Jun 27
I think I might get some blowback on this. Much of the above doesn't sound very professional. "Business is Business, " usually austere and objective and detached. Passion? Give? Serve?On the other hand, I'd argue, this stuff should be common sense for anyone in any type of customer service role. If you want to start building relationships (and, in fact, you NEED to start building relationships) with your prospects...I don't think there is a single one of these you can leave out. I'll elaborate in depth on each of these rules next week. (...the Danifesto. Hehe. I really like that. ;)
My New "Rules of Marketing" (condensed from yesterday's epic rant)
I've heard encouraging things from a few of the people who managed to wade through the whole thing (one referred to it as the "Danifesto." I kind of like that). And as I've thought a little more about it, I've managed to give a little structure to the ideas I rambled about at length ;) And so, here they are:1. Act From Passion2. Speak with Authenticity3. Listen Responsibly4. Give Generously5. Serve Tirelessly
I think I might get some blowback on this. Much of the above doesn't sound very professional. "Business is Business, " usually austere and objective and detached. Passion? Give? Serve?On the other hand, I'd argue, this stuff should be common sense for anyone in any type of customer service role. If you want to start building relationships (and, in fact, you NEED to start building relationships) with your prospects...I don't think there is a single one of these you can leave out. I'll elaborate in depth on each of these rules next week. (...the Danifesto. Hehe. I really like that. ;)
